Gino's Hawaiian Fashion

The fashion brand for authentic Hawaiian apparel.
Tools
Photoshop
Illustrator
InDesign
Generated Elements
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The Who

Gino's is a representation of my design work, I created the logo, advertisements, pattern background, and the research around The Islands and specifically their colors.
Logo
Colors
Design
Typography
Product Research
Vector
Pattern

The Logo

The flower-shaped logo spells 'GINOS', with the font growing more narrow at the inner circle of the logo. The colors are inspired by the island colors.

Pattern

The pattern was created in Photoshop using the Offset filter and more design added within the middle. It's a great way to incorporate the brand into any situation.
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